AI Visibility: See How AI Search Cites Your Brand

Overview

Search is no longer just about Google's ten blue links - people now get answers straight from AI assistants. The AI Visibility tool (Brand Lookup) shows how often AI search cites your brand or domain, so you can see whether you're showing up where buyers increasingly look.

Where to find it

From the sidebar, open SEO > AI Visibility.

The AI Visibility brand lookup

How to use it

  1. Enter any brand name or domain (your own, or a competitor's).
  2. Choose the country.
  3. Press Search.

SmartlyQ analyses how AI search engines reference that brand and returns:

  • Total mentions - how often the brand is cited, broken down by source (for example, ChatGPT and Google AI Overview).
  • AI search volume - how much AI-driven interest the brand attracts.
  • Estimated impressions - the reach of those mentions.
  • Queries, related pages, and cited sources - the exact prompts and pages AI uses when it talks about the brand.

Why it matters

  • AI answers are the new front page - being cited by AI assistants drives awareness and traffic.
  • Benchmark against competitors - see who AI recommends in your space and close the gap.
  • Guide your content - the citing prompts and sources tell you exactly what to write to get referenced.

Tips

  • Check your own brand and 2-3 competitors to see where you stand.
  • Revisit over time - AI visibility shifts as you publish more authoritative, well-structured content.