Ad Manager: Run Meta & Google Ads

Overview

The Ad Manager lets you create, manage, and analyse your paid campaigns across Meta and Google Ads - right alongside your organic marketing, so you see the full picture in one place.

Where to find it

From the sidebar, open Ad Manager.

The Ad Manager dashboard

Getting started

  1. Connect your ad accounts (Meta and Google) under Connect > Integrations.
  2. Once connected, your accounts appear in the Ad Manager and their data flows in.
  3. Use the dashboard to see active campaigns, spend, and performance across accounts.

What you can do

  • Create and manage campaigns, ad sets, ads, audiences, and catalogs.
  • Track performance - spend, impressions, clicks, and conversions in one dashboard.
  • Combine paid and organic reporting so you understand your full marketing impact.

Tips

  • Connect both Meta and Google for a complete view of your paid performance.
  • Build reusable audiences so you can target consistently across campaigns.